REACHur's beta testing is taking place in Rocky Mount. NC. The goal of this beta testing is to get our idea out to people and prove to them the effectiveness of our platform.
Local restaurants and bars have signed up to run campaigns through our beta platform. These establishments will tell us what they want posted, special offers, information about the business, upcoming events, pretty much anything they want.
A group of local social media users, in the 18-26 age range have joined beta testing and will carry out the campaign tasks- post on instagram, instagram story, tweet or retweet.
REACHur will track the effectiveness of the campaigns by analyzing the social media effect and the actual traffic through the restaurants and bars. REACHur will also seek feedback from the establishments that ran campaigns.